Ever have a project that needs an extra set of hands for a set period of time? Or need a team member that brings a unique set of skills to the table to make it stay on time and on budget?
My project management skills, combined with my people skills makes me the ideal fit.
Here are some of the areas I can help you with:
• Revenue-based business planning that focuses on generating leads for the future plus identifying revenue opportunities in 90-day increments.
• Website planning, development, testing and launch with a focus on key messaging, branding and user customer experience.
• Event logistics – yearly planning for messaging and themes, invitation email user experience, keynote speaker research, materials to support the event from online to offline.
• Change management – implementation of new ideas from launches to process improvement. Skilled at both the people change and the technology change.
• Messaging and themes for the year for all channels including blogs, social media, video and sales enablement.
• Branding audit, usage consistency and recommendations plus messaging moving forward.
• Personal brand building plan with ideas for public speaking, keynote speech development and messaging for all channels.
enhance your team
" Jo-Ann devotes herself to understanding the customer journey to ensure the Marketing activities create qualified leads, converting to sales leads and ultimately to opportunities to engage with clients.
Jo-Ann's leadership in Marketing is second to none."
Joseph Luk
Team Lead - Complex Deals and Proposal Management Group
Bell Canada - Business Markets
"Her years of experience in large corporations and with entrepreneurs means Jo-Ann was able to quickly assess my brand.
I'm so fortunate to have Jo-Ann in my corner.
Eve Gaudet CEC, PCC
Executive Coaching and Leadership Facilitation
EveofChange.ca
"You seldom meet folks who empower others with their passion and energy like Jo-Ann does.
A true leader with ability to form strong strategic synergies all across the organization to move the business forward."
Bilal Jaffery
Intelligent Marketing, AI & Digital Transformation Leader, Deloitte’s AI Practice
"Jo-Ann keeps you focused on the areas of your business that make revenue and skillfully shows you how to plant seeds for the future.
Jo-Ann helps you focus your ideas into business results"
Karen Craggs-Milne
Founder & CEO at Conscious Equality Inc
I'm an award winning marketer. I have been delivering marketing programs that generate leads and revenue for over 20 years.
I've worked in agencies, corporate, small businesses and with entrepreneurs. I understand how to get things done in large organizations and how to empower teams so they feel part of the solution and embrace change.
I specialize in customer experience. I think first with the customer. How can we delight the customer we are trying to attract. How can we create a digital or in-person experience that is on brand and leaves the customer wanting more from our company.
I have worked in change management, process improvement and brand integration of new acquisitions. I have also helped small businesses and owners understand their company's brand and their own personal brand.
Delivering an on-brand customer experience that leads to positive results is what I do best!
owner and YOur Marketing Mentor
This is a space to formally introduce yourself and tell your customer why you are qualified for the job. Achievements, awards, where you've been featured, and the like are perfect here!
Bear claw candy dessert croissant sweet cake. Sweet dragée dessert sweet roll oat cake powder. Tart gummies carrot cake lollipop donut. Soufflé biscuit muffin croissant cake bonbon lollipop. Oat cake pudding oat cake pie sweet macaroon. Jelly cheesecake jelly muffin sweet roll.
Cake bear claw danish apple pie brownie. Topping wafer gummi bears fruitcake gingerbread cookie. Chupa chups jelly-o chupa chups sugar plum cake dragée lemon drops chocolate sugar plum. Caramels chocolate halvah oat cake chocolate cake gingerbread candy chupa chups. Soufflé powder carrot cake. Marshmallow muffin liquorice chupa chups marshmallow gingerbread bonbon jelly-o.
owner, project manager